Stratify insights

A collection of our perspectives and musings.

Lori Sullivan Lori Sullivan

Client-Agency Partnership: Overcoming Challenges for Success

Struggling with your client-agency relationship? Discover common challenges and practical solutions to foster clear communications, data-driven decisions, and efficient processes. Learn how to build a strong, trusting partnership that unlocks unstoppable success for your brand.

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insight Lori Sullivan insight Lori Sullivan

The Journey of a Marketing Campaign

Merge journey maps with process maps for operational insights. Combine emotional and rational layers to identify issues and streamline operations. Read the article for valuable insights and a practical template.

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